Week 11

This is a Great example of effective contrast in this design. Bright illuminating color on the black night s really sharpens and makes the advertisement pop out at you. Scale is used as a tool to explain that the silhouette figures are important because we know from common knowledge that humans cant be that large next to planet. I think that there is a harmonious balance to it because the top half is heavier with the image of a planet however, the silhouette in the center and the silver halo sign balance it. This image even has use of chiaroscuro, the meaning of lightness vs dark from Rembrandt. Also because this image is strikingly sharper from the edge of the highlighted planet it makes it a great example of contrast. Also there is a great contrast of tone causing the effect of "dominance and recessives"-Dondis. There is also a great contrast in shape, its its the only sharper in the whole image

 I see this as a bad example contrast in design because the pattern is so ambiguous that it blurs together and creates optical illusions with our eye. The design just doesn't exhibit polar opposites of anything, except for direction i suppose. And it takes away from the Olympic symbol, probably one of the most widely recognized symbol in the world and i had to look for a while before that was what i saw. Not only that, the Olympic sign is even in color, one of the strongest elements. Because of the blurring of the lined pattern i don't see sharpness, this is because its blurred. Also there is a lack of contrast with tone.  The many black and white lines defuses it, almost makes it look gray in some areas that we see. Here there is no contrast in shape, its all the same in a harmonious rhythm together.